About Us
Our Mission
Changing the name of Fort Bragg, California, to its indigenous name, Noyo Bida, honors the original inhabitants, acknowledges historical injustices, and fosters a sense of community inclusivity.
Renaming Fort Bragg to Noyo Bida holds deep significance for cultural revitalization and justice. The choice to adopt the indigenous name honors the legacy of the area's original Pomo people, who called this land home long before European settlers arrived. This change acknowledges past wrongs, notably, the colonization and marginalization of Native American communities. Recognizing indigenous histories and contributions is essential for healing and reconciliation. It is a step towards addressing historical erasure and establishing a more inclusive narrative.
Moreover, adopting the name Noyo Bida fosters community connection and pride. For descendants of the original inhabitants, it offers recognition and validation. It bridges cultural divides by incorporating diverse stories and perspectives into the local identity. Such actions can enhance community cohesion, creating a shared sense of belonging.
Culturally, names hold power; they shape identities and influence perceptions. By renaming Fort Bragg to Noyo Bida, the community acknowledges indigenous cultural narratives and reaffirms its commitment to diversity and equality. This act aligns with broader societal movements to honor indigenous cultures and rectify historical wrongs, nurturing a more inclusive future.